<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>subtlebrick &#187; web development</title>
	<atom:link href="http://www.subtlebrick.com/tag/web-development/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.subtlebrick.com</link>
	<description></description>
	<lastBuildDate>Wed, 11 Aug 2010 06:52:40 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=abc</generator>
		<item>
		<title>ErgoFurniture</title>
		<link>http://www.subtlebrick.com/portfolio/ergofurniture/</link>
		<comments>http://www.subtlebrick.com/portfolio/ergofurniture/#comments</comments>
		<pubDate>Tue, 11 May 2010 00:18:01 +0000</pubDate>
		<dc:creator>mingis</dc:creator>
				<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[web development]]></category>

		<guid isPermaLink="false">http://www.subtlebrick.com/?p=397</guid>
		<description><![CDATA[ErgoFurniture provide a range of ergonomic office furniture available to buy online]]></description>
			<content:encoded><![CDATA[<div id="mask-gallery">
<ul id="gallery">
<li><img src="http://www.subtlebrick.com/wp-content/uploads/ergofurniture-home.jpg" width="585" height="450" alt="ErgoFurniture - Buy office furniture online"/></li>
<li><img src="http://www.subtlebrick.com/wp-content/uploads/ergofurniture-images.jpg" width="585" height="450" alt="Zoom in on product images"/></li>
<li><img src="http://www.subtlebrick.com/wp-content/uploads/ergofurniture-options.jpg" width="585" height="450" alt="Configure your own bespoke monitor mount"/></li>
<li><img src="http://www.subtlebrick.com/wp-content/uploads/ergofurniture-ranking.jpg" width="585" height="450" alt="High rankings for competitive keywords"/></li>
</ul></div>
<div id="mask-excerpt">
<ul id="excerpt">
<li>
<p>ErgoFurniture is a subsidiary of Uplifting Solutions who provide a range of <a href="http://www.ergofurniture.com.au/">office furniture</a> including <a href="http://www.ergofurniture.com.au/special-ergonomic-chairs/">ergonomic chairs</a> and <a href="http://www.ergofurniture.com.au/monitor-arms-pre-configured/">monitor mounts</a> available to buy online.</p>
<p>In order to develop their online business Uplifting Solutions required a complete overhaul to their existing website using a flexible and robust ecommerce solution.</p>
<p>The underlying shopping cart had to be simple enough for non-technical staff to administer yet powerful enough to engage users and provide a feature-rich shopping experience.
</p>
</li>
<li>
<p>The revamped site features a clean uncluttered design allowing users to find what they are looking for quickly without distraction.  </p>
<p>High resolution images and video on product pages get customers closer to the products than ever before; Hovering over images provides a handy zoom function bringing up a clear magnified image so that visitors can see before they buy;  Short streamable video clips highlight product features and demonstrate use on popular products.</p>
<p>The checkout procedure is also quick and intuitive allowing users to checkout in 3 simple steps.</p>
<p>As a result of this functionality ErgoFurniture has seen a significant increase in sales conversions and is already yielding record sales figures in the first month post launch.</p>
</li>
<li>
<p>Configurable products were a crucial requirement for Uplifting Solutions following the launch of their new range of <a href="http://www.ergofurniture.com.au/monitor-arms-build-your-own/">customisable LCD monitor arms</a>.</p>
<p>By completing a number of simple steps customers are able to build their own monitor mounts configured to meet their exact requirements and then order them online.</p>
<p>These product options allow Uplifting Solutions to offer a wider variety of product configurations across their whole range of ergonomic office furniture.</p>
</li>
<li>
<p>ErgoFurniture is optimised for search engines and high rankings on a number of competitive keywords. </p>
<p>In addition to having an attractive user interface the underlying code is also clean, structured and efficient making it easy for search engines to crawl and index.</p>
<p>Optimisation tools are built right into the intuitive admin interface giving users with administrative privileges complete control over the most important aspects of on-page SEO without the need for any technical knowledge or coding.</p>
</li>
</ul></div>
]]></content:encoded>
			<wfw:commentRss>http://www.subtlebrick.com/portfolio/ergofurniture/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Jobs4travellers</title>
		<link>http://www.subtlebrick.com/portfolio/jobs4travellers/</link>
		<comments>http://www.subtlebrick.com/portfolio/jobs4travellers/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 06:19:18 +0000</pubDate>
		<dc:creator>mingis</dc:creator>
				<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[content management]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[web development]]></category>

		<guid isPermaLink="false">http://www.subtlebrick.com/?p=376</guid>
		<description><![CDATA[Jobs4travellers is a job board dedicated to backpackers looking for work in Australia.]]></description>
			<content:encoded><![CDATA[<div id="mask-gallery">
<ul id="gallery">
<li><img src="http://www.subtlebrick.com/wp-content/uploads/jobs4travellers-why-join.jpg" width="585" height="450" alt="Backpacker jobs in Australia"/></li>
<li><img src="http://www.subtlebrick.com/wp-content/uploads/jobs4travellers-upload-resume.jpg" width="585" height="450" alt="Upload your resume for employers to view"/></li>
<li><img src="http://www.subtlebrick.com/wp-content/uploads/jobs4travellers-why-join.jpg" width="585" height="450" alt="Jobs4travellers why join"/></li>
</ul></div>
<div id="mask-excerpt">
<ul id="excerpt">
<li>
<p>Jobs4travellers is a dedicated <a href="http://www.jobs4travellers.com.au/">job board for backpackers</a> and travellers visiting Australia on the working holiday visa scheme.</p>
<p>The site required a lively eye-catching design coupled with powerful functionality that was easy for it’s members to use.</p>
<p>The homepage features three distinct calls to action for <a href="http://www.jobs4travellers.com.au/pages/employers">employer sign up</a>, <a href="http://www.jobs4travellers.com.au/myjobs/signup.php">job seeker sign up</a> and <a href="http://www.jobs4travellers.com.au/pages/candidates">further information for non members</a>.</p>
<p>The homepage also incorporates a list of the latest backpacker jobs in Australia together with a powerful search function for users to quickly filter results matching their specific requirements.</p>
</li>
<li>
<p>Once logged in job seekers can upload their resumes for potential employers to browse – registered employers are notified automatically when a job seeker matching a specific profile submits their details making the connection process between employee and employer quick, convenient and effective.
</p>
<p>Job seekers can also build and save their own short-list of jobs, set their own job alerts and make applications directly from the website.</p>
</li>
<li>
<p>Registered Employers can create their own online profile for job seekers to view, registration is free and employers are able to post as many free job listing as they require.
</p>
<p>Employers can also configure their own email alerts for immediate notification when a job seeker with a matching profile uploads their resume to the site, they can browse resumes using the powerful search function and receive and manage applications for job roles directly on the site.
</p>
</li>
</ul></div>
]]></content:encoded>
			<wfw:commentRss>http://www.subtlebrick.com/portfolio/jobs4travellers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
